Dine and Dive – WTFIWWY Live

This week: Nivea’s ad campaign goes a little goose-steppy, when a miss-delivered package turns into jail time and the “Catch Me If You Can” sequel gets kind of dark …

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Welcome to Radio Dead Air! It's "Wayne's World" meets the 21st Century as Nash, Tara, Stick Boy, Space Guy, Arlo P. Arlo and more delve into the deep...

3 comments

  1. As a Brit, I am ashamed due to those pathetic folk in Bath who complained about their phone number.

  2. I saw that Pepsi ad on TV before the hoopla and I didn’t think it was that bad. I thought it was hilarious (Fight the man: Buy Pepsi!) but not offensive. Advertising has tried to appear young and hip and with it since forever.

    Other ads on TV are just as pandering (“Fact: 97% of women have an ‘I hate my body moment’ every single day.”) That’s not a fact, Kellogs; It is not something that can be quantified. The overall message of ‘change what you can in a healthy manner’ is good but to feel that they need to draw on, and thus foster, the insecurities of people with low self-esteem is lousy. Plus, as someone with diabetes, I would point out that cereal like Special K is not as good for you as other foods, like toast and bananas, since the flakes aren’t healthy, slow release, carbs.

    As far as toxic ads go, I would argue that that ad for Pennington’s which had obese women in a train station celebrating being obese does major damage as it argues that being obese and unhealthy is not only okay but is a thing to be proud of, that you shouldn’t try to improve yourself. Those women need a doctor’s help, not to be have their inferiority complexes fed. Shame on Pennington’s for that ad.

    But I’m not about to argue that those ads should be pulled; There are better, smarter, ways to counteract that sort of message, or the way in which it is conveyed.

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